08 January 2011


The Peeling Project showroom was first of nine commercial buildings designed for the BEST Products Company of Richmond, Virginia . Portions of the brick veneer of the facade are peeled away precariously into space, revealing the beyond. This sculptural innovation produces the effect of architecture in a state of tentativeness and instability.

The BEST showrooms also explore the social, psychological and aesthetic aspects of architecture. This approach is a way of asking questions and changing public response to the significance of commercial buildings in the suburban environment.

Architecture by Site Environmental Design, New York. See more;